FDOT’s STOP on RED emphasis

What do you think of this emphasis? Too many people are not seeing pedestrians and cyclists on our roadways and crosswalks. http://youtu.be/tOZoQ6afboY

o Innocent lives are lost every day because drivers recklessly decide to run red-lights.

o We must do everything in our power to protect our children, our families and our communities from the callous and dangerous behaviors of red-light runners.

o As part of our efforts to stop red-light running, Alert Today Florida and Florida’s Safe Mobility for Life Coalition are partnering with the National Coalition for Safer Roads (NCSR) to increase awareness of the impact of red light running, and to improve intersection safety right here in Jacksonville.

o Between 2006 and 2010, 4,179 people died and 50,408 people were seriously injured in intersection related crashes on Florida roads and highways.

o According to the Insurance Institute for Highway Safety (IIHS), about half of the deaths from red-light running crashes are pedestrians, bicyclists and occupants in other vehicles that are hit by red-light runners.

o National Stop on Red Week provides an important opportunity to promote intersection safety, especially as it pertains to our most vulnerable road users, pedestrians, bicyclists, and aging road users.

o Beyond National Stop on Red Week, Alert Today Florida and Florida’s Safe Mobility for Life Coalition will continue to partner with the National Coalition for Safer Roads to educate motorists, pedestrians, and bicyclists about the value of stopping on red, using the pedestrian signal, and following traffic laws.

o With your help, we can improve intersection safety and Drive Down Fatalities!

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